Learn how to generate brand value through a solid concept and a striking visual identity. This course is designed to give you the tools and insights needed to develop a brand strategy that will help your clients stand out from their competitors. It’s essential for businesses today to have an effective branding strategy in order […]
BLUE theory cosmetics
Liana Bubnova
November 29, 2022
No Comments
BLUE theory is an eco-friendly cosmetics brand made of natural herbs and minerals. The company creates their products and thinks of the future of the planet.
All the ingridients and packagings are recyclable and safe.
The main request in the brief was to create a minimalistic design that can be associated with nature and beauty industry. The client rejected all the bright colors, common forms and images that made me to come up with the idea of simple, minimalistic design without any extra patterns or graphic shapes, but that can be identified as clean and natural.
Tools: Adobe CC (Illustrator, Photoshop), Unsplash Photo Stock
The client accepted the design and we are preparing all the files for printing process.
That was the first project (branding+packaging) I created for cosmetics industry, but it became one of my favorites
If you enjoyed and noticed my project, you are welcome to see my other works in my portfolio:
https://www.behance.net/LianaBubnova