Carol Quina Branding

The brief asked to create a branding work for Carol Machine, a freelancer Makeup Artist from Lisbon – (RTP ) who specializes in – Cinema. She needed something fresh, clean, shocking and represents the real Carol.

The idea came from the need to show that the important thing is the amount of materials, layers and hand brush strokes that requires a Professional makeup, harmoniously. The colors had to be pastel because Carol has blue hair and is your identity (could not fail) and the colors of all the mixtures work of a makeup artist. The style is photographic and colorful since Carol wanted a fresh, clean and realist textured image.

– Leonor Cunha

I began to collect photographic/textures stuff and editing in Adobe Photoshop. Then I started to study the text compositions to Logo in Adobe InDesign, draw the frames in the Adobe Illustrator and finally put it all together. The pattern made in photoshop too.

– Leonor Cunha

People responded very positively. In any project I learn new things, but mainly that any identity need not be so simple, can be used various solutions without losing all identity. For example as various images to convey the same logo, make patterns, make more applications…

– Leonor Cunha

About Leonor Cunha

Leonor Cunha is a 22-year-old Freelancer Graphic / Textile Designer and illustrator from Porto, Portugal. She have a personal illustration project – “ELLEONOR” (which you can check in her fFacebook page). Leonor is obsessed with lines, layout, textures and patterns ♥