H.B.A.H-HOTI company is specialized for projecting and individually designed interior and the interior of the timber and timber combination with different materials according to your needs and detailed technical specifications.
The fact that the company Hoti more than three decades of dealing with wood processing, and is able to produce hundreds of products each with quality voluntary and specific customer needs, which also includes guaranteed quality. Absolute priority of the company desires, expectations and needs of customers.
Argurjan Hoti, a young product designer and in same time owner of HBAH-HOTI Furniture based in Kosovo, requested to rebrand his own company, who seeks being up to date, without leaving aside the traditionality and trust that company has since his grandfather started almost 100 years ago. The challenge was to create a standard communication that could transmit all these values to his clients.
We focused on traditionality by creating a very simply and nice composition of the company name letters and placing it inside a rectangle would transmit even more stability.
Carefully chosen for its modern and yet refined, highly legible style, which has been further enhanced by the use of upper case letters in red tone of the chosen corporate color.
The Colors plays an important role in the HBAH-HOTI Furniture identity program. The colors are recommendations for various media. A palette of primary colors has been developed, which comprise the “One Voice” color scheme. Consistent use of these colors will contribute to the cohesive and harmonious look of the HBAH-HOTI identity across all relevant media. The company logo is presented through the use of color as well as shape and form.
It is a fresh and appealing blend of colors chosen for their strong combination – modern – classic – timeless.
The software used to develop this project are mainly from the Adobe Package, Adobe Illustrator and Adobe Photoshop.
In beginning we sketched a lot of ideas how the logo could look and probably this was the hardest part of this project.
After a certain time and consulting will our client, about he ideas how the logo could looks likes, we dropped all the sketches in Adobe Illustrator where we started to compose the final logo.
The client was very excited and wanted to continue to work with us. In next months we gonna start design the new web site for HBAH-HOTI Furniture. In every projects we learn a lot, but this project was very special for us because of our client will to collaborate with us during all the process till the end.