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Kawaii by Gonzalo Quintas

Kawaii by Gonzalo Quintas

Design Ideas
February 10, 2016
2 Comments

As a graphic designer, Gonzalo Quintas consider that is healthy even from time to time, to experiment different communication and design styles. With Kawaii we're given the right conditions: he had the time, the interest and the motivation. That allowed him to investigate and start his path in this lovely kind of illustration.

Gonzalo Quintas

Gonzalo Quintas

One of the things that attracted most to Kawaii was the conceptual link that I found with graphic design: Simplicity. In Kawaii everything is tiny: the eyes, the hands, the bodies. And with those elements you have to be able to communicate feelings. That is a big challenge, and when you get it, the reward is huge.
-Gonzalo Quintas

Gonzalo Quintas

Gonzalo Quintas

As every graphic designer, even when I´m resting, I´m also thinking or making projects. Because of that, when I sit to draw I already have something in mind. My process is sketching in paper with a pencil and a rubber. First I set the scenario and then I start to focus in the character. My main focus are how the eyes and the position of the head are capable of communicate what I want. When I have the design finished, I scan it and vectorize by hand. And then, as final step, I test different color schemes.
-Gonzalo Quintas

Gonzalo Quintas

Gonzalo Quintas

Each one of the illustrations have a different origin. Some of them are fan art, others are representations of people I know and other, as the strawberries one, are expressions of my points of view about simple things as life :) That´s one of the things I love most of Kawaii: the versatility.
-Gonzalo Quintas

DesignIdeas

DesignIdeas

I´m still defining my own style. I like to experiment with different strokes, sometimes I use plain colors, sometimes gradientes. Opaque and transpareciencies, etc. Today I´m working with light and plain colors. Tomorrow, I don´t know :) My first love with Kawaii was Hello Kitty and years later Pucca. From Argentina I love the syles of Azul Piñeiro and Carlos Higuera.
-Gonzalo Quintas

DesignIdeas

Take advantage of all the information and artists you can reach thanks to internet. Most of the artists are super kind and are happy to answer any question you may have. Understand the bases of Kawaii, practice and embody them. Then, experiment. Try crazy things, make mistakes and, most important, enjoy it.
-Gonzalo Quintas

About Gonzalo Quintas

Gonzalo Quintas is a graphic desginer from Argentina. He have worked for a telecommunications company as an art director for several years and now have his own design studio. See more of his works on Behance or his website.

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