Logotype – Vinicius DiFiore

This project was conceived, planned and developed for a Brazilian personal trainer who is inspired by Viking themes. All the client’s personality was translated into a drawing, with the function of representing the professional in the best possible way. Here’s the result! Enjoy!



This project was conceived, planned and developed for a Brazilian personal trainer who is inspired by Viking themes. All the client’s personality was translated into a drawing, with the function of representing the professional in the best possible way. Here’s the result! Enjoy!


At first, I have used pencil and paper to start drawing ideas, and then I switched to Adobe Illustrator and finished the vector art. To finalize and create the documentation I also used Illustrator and Photoshop to assemble the pages.


i’ve learned so much from this project, from handling demanding customers to technical software details. I have received some feedbacks from client’s friends who said very good things about my work, I am happy to be doing a good job.

Willian Santos Araujo

I’m a designer and website developer, passionate about drawing since childhood. I love to inspire people to make the best of themselves.