Web, UI/UX & Brand Designer Christian Cabrera came up with the design in mind that the main feature attributed to his shoes Nike "fit to fly", as the name says these shoes make you feel that you can fly when running with this concept design decided to do so you can prove this.

Like any design that I make this thought always the user and their functionality, I thought of every detail, every button, to enhance the user experience in navigation. I thought of a high-impact design with emphasis on the beauty of these shoes, in order that the user wants to buy. The main inspiration behind this project is the feeling you feel when running with shoes, I have a pair of these shoes and run regularly every week, I like doing sport, when one feels he is running and your body feels free to fly, I wanted to bring this experience to the design, and try to convey these concepts.
-Christian Cabrera

The advantage of this design is the experience from the beginning has a great visual impact, it is pleasing to the eye, you will want to browse and see what else you have, everything is designed so that browsing easier and more intuitive to the user. This microsite shows how necessary it is necessary to know, it does not show much or little sample necessary, less is more. I would describe my style as minimalist but with much color and detail, I always look that every work is visually attractive and functional, every project that I do have a concept, a concept that works around the project, every detail has a reason and a function . I always look for simplicity in the complexity of things, behind every design there is a whole selection process. I always see every day in many designs as behance galleries, dribbble. There are many good designers with spectacular work, I am inspired by all these works and I always try to do a job that is up to everyone. I would tell them that today there is nothing we can do, the only thing holding us to do a spectacular job, it is our decision not to.
-Christian Cabrera

About Christian Cabrera

Christian Vizcarra Cabrera, Peruvian designer with experience in branding and identity systems and their implementation 360 and digital platforms. UX and UI designer with experience in developing digital frameworks, web design, mobile applications and management of digital projects. Always looking for new challenges, they can take their full potential and creativity, challenges that are unique from conception of the idea, to implementation and every detail that encompasses this. Currently working in Sao Paulo, Brazil, and works as a freelance with customers around the world, providing branding services and UX / UI, the idea of doing something unique and innovative is something that motivates him to venture to find new creative solutions. The impossible becomes possible, from the moment you decide to do – a simple advice from him. You can find more of his works on his Behance profile or dribble.