For this project, Mélanie Bruno's goal was to create a wine that is visually appealing to the people. A wine that will make you instantly buy it after seeing it. Let's see if Melanie succeeded in her goal, take a look at her finished product!
My approach was the following: what I would like that this bottle represents? What would tempt me to buy it? Two words came to my mind: lightness and elegance. I took my pencil and I imagined graphically how I could transform the vibe to the bottle, so I decided that by playing with the forms, the colors, the typeface and the visual space I can get exactly what I want.
The picture of the silk-screened label was made with illustrator, the bottle is realized in 3D with the software Cinema 4D and to finish the software Photoshop for the photographic retouch. My style would be to translate dreams into something tangible or atleast visually present, who is both personal and pioneering (novel, original). I’m very attentive to details, I always try to improve my work, ans offer something elegant and beautiful, with a graphic work reflected and significant.
My inspirations come from my sensibility, I’m very passionate and curious about everything; due to observing and listening, the creativity becomes spontaneous, the connections between things presents itself naturally.
The advice I would give, whereas I often tend to hesitate (doubt), is to exactly trust your ideas, to be self-confident and assert your own values. The idea, the imagination are the base of the creativity. Don’t be afraid of making, a mistake again and again or starting over again. The creative work is a process, during these times we will often doubt ourselves, but you have to find something that suits you and never give up.
About Mélanie Bruno
Mélanie Bruno is a 21-year-old, 4th year student at the School of Graphic Art and Visual Communication with AXE SUD - Marseille France. She's fascinated by the life and wish to transmit this passion through her works. See more of her works on Behance.