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Kirin
Kirin is a smartphone application that helps the management of paper documents in the archive. The name comes from the Japanese and means Giraffe. The logo had to be simple, clean and able to connect two images, that of the giraffe and the office....
Se.Re
Serena Penna is a wedding planner. Se.Re eventi is the name chosen by Serena for her agency. She asked me to make a simple and elegant logo that recalls the luxury and simplicity. I was inspired by peony to design the logo and after obtaining the final result I decided to use only the foil stamping ...
Helmsman Rum
"Since the beginning of seafaring the Helmsman has guided ships through Neptune's open seas with dexterity and dedication. It is with this inspiration that we have taken the essence of the Helmsman and capsulated it into our spiced rum, crafting its flavours from spices that then have been blended w...
Reminiscents
For this project, I chose to explore one of my passions of psychology and more specifically the theory that memory is strongly linked to our senses. I researched scents commonly associated with strong childhood memories. These include fresh cut grass and chlorine and designed a brand identity around...
Lorenzo Rocco - personal brand
This is my personal brand. I chose to depict the initial of my name working on the full and the empty. I tried to maintain a clean and minimalist style to communicate to my customers reliability and professionalism. I believe simplicity is the key to success and I tried to get a simple but complete...
Gift Range Packaging for Glassons
I was asked to develop a brand identity and packaging for the Glassons Christmas gift range. Inspired by the intricate gold detailing and neutral palette of the range itself, I have created a sophisticated yet fun design for the brand & packaging....
Landmass London
Landmass London is an Award Winning Interior Designer & Property Developer specialising in Luxury Residential Projects on behalf of Private Clients. They purchase, design and develop properties in the most sought after locations in London and the U.K. My role was to create the company pitch deck...
Space Open by Hillary Jones
Space Open is an art exhibition at UC Berkeley College of Environmental Design that celebrates the artwork of Space Open, a collective of design professionals who make art outside of the office environment. Hillary Jones art directed and designed the exhibition promotional collateral and gallery sig...
Self-Branding & Portfolio by Katsy Garcia
As a requirement for my Portfolio & Branding class, we were required to develop our own personal brand and corresponding collaterals, including a logo, business cards, demo reel, and a website among others. I created a cohesive branding scheme that reflected who I was as an illustrator, designer...