Based in Denver, Colorado, Tenacious Landscaping is involved in projects ranging from town to country gardens, and uses both traditional and contemporary styles. Our design work for the Tenacious Landscaping brand coincided with a revised content and monetisation strategy.
Boasting horns that can weigh up to 14kg and an intrinsic part of Native American mythology, this animal captures the spirit of Colorado wildlife and reflects Tenacious Landscaping’s brand values of power and elegance.

So we chose the wild beauty of the bighorn sheep, the State animal of Colorado for this vibrant company’s brand identity. Boasting horns that can weigh up to 14kg and an intrinsic part of Native American mythology, this animal captures the spirit of Colorado wildlife and reflects Tenacious Landscaping’s brand values of power and elegance.

We are always following these steps for a good logo:
Design Brief: questionnaire with the client to get the design brief.
Research: Conduct research focused on the industry
Reference: Conduct research into logo designs that have been successful and current styles and trends that may be related to the design brief.
Sketching & Conceptualising: Develop the logo design concept(s) around the brief and research.
Presentation: We choose to present only a select few logos to the client or a whole collection.
Celebration :)

The goal of this project was to channel time, energy and creativity in a direction that is in line with the project’s needs. We spend a lot of time analyzing the information given by the client. Along with additional research, it is distilled into mind maps and by using a dictionary and thesaurus, a lexicon for the project is created.

Have a look at our
website: http://studionugno.com/
and Behance portfolio: https://www.behance.net/studionugno

Eleonora Bigi

Nugno is a Branding & Digital Design studio. Founded and run by strategic branding & digital design experts that shares a love of innovation, design and digital connection.

We create strategy and design with production across all platforms. We’re masters of brand identity and on point with websites and apps.

Our skills extend to designing books people want to read and environments they feel comfortable in. We also create engaging motion design and much more.

We want to create the kind of work that reflects our dedication, care, and joy in solving business problems through design. The type of work that inspires our community.

That changes the game for our clients. And stands out because it has a unique point of view.

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