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Trending Meow

Trending Meow

Alexandra Erkaeva
June 17, 2016
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Trending Meow logotype was designed for a wonderful couple Sara and Sam, who has started a new business — a website selling cat-themed products, all original designs, t-shirts, pillows, mugs, etc.

The logo is simply a stylized image of a black cat squeezed into a parcel. Also, there were some additional illustrations made with this character, which number will probably grow with time. Unfortunately, this guy doesn't have a name yet, maybe someone will suggest one? :)



The name speaks for itself. From the very beginning I wanted to draw a cute cat in a simple way. The task was to create a one-color image for various prints, specifically T-shirts and mugs. The first design was with a smaller box (As Sam noticed it looked a bit like a litter box), so we made it larger and added a shipping cardboard arrow sticker.


Usually I draw a sketch on the paper or directly in Adobe Photoshop using a Wacom tablet. Then I outline it in Adobe Illustrator. Trending Meow logo didn't take much time to do, there were a few small changes and the final version was ready within a day.

I was surprised with the responses, most of people found it cute and funny. Sara and Sam loved the logo, I couldn't even expect more. So, if you would like a t-shirt or any other thing with this cat, you can contact Sara.

Alexandra Erkaeva

Hi, I am a graphic designer who loves to draw. My work is mainly focused on logo and identity design, print design, illustration and mobile game design.
→ More works on Behance

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