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Animal Logos Challenge by Andriy Yurchenko

Andriy Yurchenko's Animal Logos Challenge is a 30 day project which aims to enhance and develop his skills more. This project focus on creating logos based on the golden ratio. The golden ratio, also known as “Phi” in Greek, is a mathematical constant. It can be expressed by the equation a/b=a+b/a=1.618033987, where a is larger than b. This can also be explained through the Fibonacci sequence, another divine sequence.

It is a personal project for practice and portfolio. I choose animals because there are much species and it is interesting to construct it with golden ratio scheme. Also, I chose gradients technique to make it more modern and exciting, sometimes it is hard to choose color combination and then put gradients correctly. Firstly, I choose the animal I would like to construct, search for good pictures and after choose right pose. Then I begin to make scheme and when the shape is ready I colorize it.
-Andriy Yurchenko

Maybe I want to make something good, something interesting for other designers. I always search for good shapes and color combination. Also, I look at solutions of another designers, sometimes it helps to inspire, but sometimes some of animals very hard for construction.
-Andriy Yurchenko

I like the technique of gradients, if you can chose fine colors - the result will be perfect. Also, you need to select the right direction of gradient to get good result. For inspiration, I always look at Behance and Dribbble.
-Andriy Yurchenko

More inspiration, more practice and challenges and you can be sure, you would be fine designer.
-Andriy Yurchenko

See the whole project here.

About Andriy Yurchenko

Andriy Yurchenko is a 21-year-old web/ui/ux/brand identity designer from Kyiv, Ukraine. He's not that experienced in design but started learning Photoshop in school. He began to learn 3D graphics and work with it for 1 year, but he found out that he didn't like it so he turned to vector graphics and logos. After, he began to make logos and study how to make websites. See more of his works on Behance or his website.

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