A personal project exploring how some of Nike's existing technologies could be utilized in rock climbing footwear and allow the brand to move into a new category.
"Nike Free Climb" is a personal conceptual project done in my spare time. As an industrial designer, I am always thinking about how products could be improved so when I started rock climbing a few years ago it was only natural that I started to think about re-designing the gear.
-Jim Tirone
I have always had an interest in footwear and outdoor equipment so this was a natural fit. "Nike Free Climb" is a concept that blends three core Nike technologies into one ultimate climbing shoe. Using each technology to solve a specific functional challenge with the shoe, it became an ideal marriage of form and function. All of the sketches and renderings were completed with Adobe Photoshop and Sketchbook Pro.
-Jim Tirone
About Jim Tirone
Jim Tirone is a passionate design thinker with a focus on creating positive holistic user experiences. He holds a Bachelors of Fine Arts in Industrial Design from the Massachusetts College of Art and Design in Boston, MA. He is currently based out of Baltimore, Maryland and works for Stanley Black & Decker as a Senior Industrial Designer. Jim has worked on many brands including Black + Decker, DeWalt, Stanley and Porter Cable. You can find more of his work on Behance.