The founder of the RWL, Mr Skylar Roebuck reached Siyan Ren, a freelance product designer from San Francisco at the mid July 2015 for a design service of his starting-up design agency. The agency, named Rocket Wagon Lab, which offers at every level of a product’s lifecycle from prototyping and finding product market fit to building a robust API for a global deployment that can handle 100K - 1M users every month. RWL can also create interactive and engaging experiences for brands and businesses. YAMA Design Lab will join this project as a third party design agency, which will provide design services as Branding Design, and follow-up web design.
I was lucky to live next to one of Zaha Hadid's epic work in Shanghai: Sky SoHo. The curves and lines resembling an alien spaceship can somehow resonate with Rocket Wagon literally. That is how i started jotting down this idea on the paper and then developed it to a simple, robust and curvy futuristic design.
The music also played a huge part of this project. I was loop all the albums of Plastikman. It was those minimal techno beats that reflected on the screen. I was just a medium.
- Siyan Ren
Pen n paper for sketching any ideas. Canon 60D to capture any inspirations. Adobe CC and some Maya works.
I started with a meditation to see the vision and feel the vibe. Then i prepared a list of tunes and opened up my pinterest boards, which i pinned almost everyday. After that, just let the music do the job. Make sure you have a top-notch speakers.
- Siyan Ren
Both me and clients were so happy about the outcome. That was what matter the most.
What i ve learnt the most is that do not seek for inspirations purposely. Procrastinate a little bit. Go jog at 2am. Watch some japanese hentai manga. And it will strike you all of a sudden during a chit-chat, afternoon nap or bedrock.
- Siyan Ren
About Siyan Ren
Siyan (Ramble) Ren is currently a freelance Product Designer/Art Director based in San Francisco, who used to work on a drawing tool SketchBook as a Sr. Product Designer. Before joining Autodesk, he was lucky enough to work with clients like Bosch, Sony, Adidas, 3M, Qoros and more. Please refer to his Linkedin for more information.
Though specialised in UX & UI, his skill set has a wide breadth from illustration to industrial design and photography.
Aside from works, he's so obsessed with traditional painting with asian brushes, and collecting sneakers for his all-time favorite sport: basketball.