Design Ideas Logo
Branding Identity for Rich Fries

Branding Identity for Rich Fries

Mirian Celeste Sierra
February 27, 2018
1 Comment

Rich Fries is a culinary entrepreneurial project for the street. The proposal of this young couple comes to my hands as an unusual menu for typical Venezuelan cuisine, the concept would be: French fries with what you would like to do.



The first thing that was done was the search for Naming for the brand, and after several days of work we arrived at "Rich Fries" because we wanted a sticky name that included the word Fries.

The colors chosen are due to the fact that the client wanted the environment of the place and the brand to remind the places of careers and also that it had a style of the 80s.


Two software from the Adobe suite were used to carry out this project: Adobe Photoshop and Adobe Illustrator. The use of vectors was used to create the logo, which lasted approximately 2 days. In addition, the mock ups were also used for the creation in order to show the client how the proposals of the uniforms, stationery, notebooks, vinyl, etc. would look like.






The response from the client and the consumer were excellent, because the proposal is dynamic and pregnant.Once the client approved the proposal, we proceeded to the production of the advertising pieces for the premises, which opened a month after the project, and which until today has been a success.

My clients, who were a happy couple of newlyweds when they started this project, now have a business that is growing and they are waiting for a beautiful baby

Mirian Celeste Sierra

I specialize in Branding, creation of corporate identity, stationery and merchandising. . In addition to creating web pages through opensource such as WordPress, Wix and other databases. Management of Adobe software programs: Photoshop, Illustrator, Premier, Indesing, After Effects and Audition. Handling Corel Draw X5. Management of social networks through Hoolet and mail mareting through Mail Chimp. I have experience in Visual Merchandising; I was in charge of the area of ​​visual recognized retail stores in the state carabobo. Creator of the corporate identity and visual merchandising of the Papaya Venezuela franchise. Currently I work as DG Freelancer. I specialize in Branding, creation of corporate identity, stationery and merchandising. . In addition to creating web pages through opensource such as WordPress, Wix and other databases. Management of Adobe software programs: Photoshop, Illustrator, Premier, Indesing, After Effects and Audition. Handling Corel Draw X5. Management of social networks through Hoolet and mail mareting through Mail Chimp. I have experience in Visual Merchandising; I was in charge of the area of ​​visual recognized retail stores in the state carabobo. Creator of the corporate identity and visual merchandising of the Papaya Venezuela franchise. I currently work as a DG Freelancer.
Brand Strategy on Instagram
Sponsored

Discover the secret to getting more followers and engagement on Instagram. In this course, Julieta will teach you step by step how to build a successful Instagram strategy for your brand. She’ll share with you the tools she uses on her own profile so that you can manage it like a professional.

One comment on “Branding Identity for Rich Fries”

Leave a Reply

Your email address will not be published.