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Choco magic
The concept of packaging fruits in chocolate "Choco magic" It's not secret that chocolate is the food of the Gods! Chocolate-colored mandala on fruits gave the packaging a deep meaning and a special character. The concept shows the connection of chocolate energy with power of fruit....
Brochure Holders
Here are some of the designs I did for the Olfabrand Home store in Colombia, they are advertising displays that will be positioned on their shelves next to the products, the main need for the development of these ideas was the mixing of materials and especially the use of copper. We try to give a mi...
Biomech Sneaker Concept
My personal project of the transforming sneaker. The side walls of this sneaker up when the user places their foot into it the shoe. I started to develop it from functional mock-up. And it works! Without any additional power, and without any expensive materials and technologies. Then tried to ima...
Petal Pegs
Petal Pegs was a university project developed whilst I was studying at Central Saint Martins, as part of a live brief with homeware company Joseph Joseph. Clothes pegs are not intuitive objects to organise around the domestic space; they are easily lost and often left in redundant spaces. The fina...
NIKE AirLacing concept
Nike Airlacing - A self inflating shoe using the pressure of the foot to inflate the shoe without the need of additional power. Lacing principle has been taken from pressure suit of jet fighter pilots. It has an elastic hose tied by laces, when hose inflates - laces stretches tighter....
Sennheiser Outdoor Ad Campaign
The ‘your sound. your sennheiser.’ concept was born, which plays on the authenticity of the Sennheiser brand. The idea is that sound is for the individual inside you and these headphones are the gateway to escape into your own world. Percept directed a photo shoot using real local musician...
Alpine Racing Concept | Tony Chen
I wanted to create a vision into the future for the brand Alpine that is not too extreme or abstract. I focused on simplicity in form, iconic in graphics and most of all a new driving experience. I have eliminated the typical front glass windshield with a augmented reality, semi-transparent screen e...
SLIME
One fateful evening, after a fulfilling day of legs day, my gluteus was screaming the hellish screams of a thousand souls. I wanted to sit in my soft, comfy beanbag chair. But alas, the low height would force me to adopt the life of a wingless bird, begrudgingly rolling around helplessly for all ete...
OASIS Aero-naval Rescue Machine
OASIS is a new solution for marine perils using drone technology. It has air and sea mobility, and can operate no matter in day or night. With computer based central control, the drones can fly together in a array-form movement, and conduct thorough search on the sea. We are hoping that OASIS could...
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