Milan based illustrator Giulia Airoldi was asked to make these illustrations "Memory" for a memory app game for kids. The memory includes six cards describing "future jobs". Giulia developed it with Ben Savage, who's programming the game, they just started to collaborate and soon they'll gonna make some more new projects! So, let's see what they got for us!

When I think about the style, I decide to keep it simple and immediate. I start by coloring the background to make it more lively and help little kids to remember the cards. Usually I don't use high saturated colors but it was fun this time. I drew very simple characters because of the small size of the cards, but at the same time the work had to be immediately understandable.
-Giulia Airoldi

Usually when I start drawing a character I sketch it quickly with my tablet and then I define the lines and shapes with colors... so sometimes even I don't know how the character will be until I finish. I always try to convey the atmosphere with colors and simple shapes.
-Giulia Airoldi

I can make a very long list of my favorite artists...certainly my favorite one is Pascal Campion, but I love also Mike Yamada, Britney Lee, Bobby Pontillas and Olivers jeffers for his children's book.
-Giulia Airoldi

I know it has been already said, but the best way to improve your style is to keep drawing, especially for yourself. It's also good to share your work on social networks and ask opinions and feedback of other artists and illustrators, without being discouraged by what they could say or how good they are!
-Giulia Airoldi

About Giulia Airoldi

Giulia Airoldi lives in Milan, Italy where she work as an illustrator for children and advertising. She graduated in 2011 with a degree in Illustration and Animation at IED, Milan and then she started working for a digital agency. In her free time she's also working with her boyfriend making games. When she's not drawing like crazy, Giulia loves traveling, watching movies, read books and graphic novels. You can see more of her works on Behance or her website.