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Photographer Branding

Photographer Branding

Eduardo Lemes
October 1, 2017
1 Comment

Georgia Bravo is a Brazilian photographer based in Italy. The unconditional love for music emerged in the 90's with MTV when she was a little kid. Today she's been shooting many concerts around the world.
So my challenge was to make a branding that involves all these things: heavy metal, Georgia Bravo, Photograph, dark colors, clean design.



I Created the logo based in her name, so I used the "G" and "B" to make a symbol for her name: Georgia Bravo.
Georgia LOVES dark colors, and her job is take photos metal bands around the world, and heavy metal is not a colorful thing right? So I choose just three dark colors to do this job.


I started making rafts with the letters, I did a lot of tests with the "GB" I expended two weeks to find a composition that I like, and more important than that, a composition that Goergia likes.

So after that I used Adobe Photoshop and Illustrator to finalize the logo.




People loved, and gave me good feedbacks, because Georgia Bravo is a strong name, and I did the "GB" because of that.
Georgia wanted a simple branding, and awesome that people looks and remember her with the dark colors and her symbol, I did mor ou less ten tests until make the final logo that I liked and her too.

I really believe that logo design doesn't need to be a complicated thing, everything I do, I try to do simple, for me more is less, not aways but in the most part of the time.

Eduardo Lemes

Hi, my name is Eduardo Lemes. I´m a digital designer and art director, based in São Paulo, Brazil

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